instead they copy paste their resume and hope they magically will be contacted with job offers.
Here's some bad news it's not going to happen. Here are five strategies each of which will bring you one step closer to a new job or a new career.
Focus on where you're going versus where you've been most of the fresh graduates build their profile around their studies and education it seems like the logical thing to do since they probably have limited or no work experience at all however it's much stronger to focus your profile at where you want to go instead of
where you have been.
Think of your ideal job and then build your profile around that for example this headline student at university of xyz is poor and not optimized for LinkedIn. It's a weak headline for two main reasons
First. it does not contain any keywords that potential recruiters and hiring managers
are searching for this means you'll show up less to recruiters who are actively looking to hire you
Second. it does not stand out from other profiles in the search results there is
nothing to differentiate you from the thousands of other "students at university" profiles ...
The headline is simply not catchy enough now let's say this person is a law student instead of having a headline saying that you're a student mention the desired job title in the headline
For instance, as a law student you want to be a legal counsel for companies so have that or maybe even better.
For instance, as a law student you want to be a legal counsel for companies so have that or maybe even better.
Junior legal counsel since you're just starting out this is much better since legal counsel
is a search term that recruiters will be looking for when they have a job opening in that field
it puts you right at the entry of the job market here's another example say you're an IT student.
is a search term that recruiters will be looking for when they have a job opening in that field
it puts you right at the entry of the job market here's another example say you're an IT student.
Let's look at what would make up a good headline you could write this for example aspiring Java. software developer seeking entry-level programming position experience with javascript and Python
Let's break down why it starts with the job title you want if you have no experience you can start with aspiring junior or entry level adding extra relevant keywords will make you rank
higher in the search results words like software developer programming and javascript for instance
The takeaway here is to use keywords from the job that you want
keep your profile alive a linkedin profile should be a living breathing document that
clearly represents what makes you unique and worth hiring not a static set and forget online resume.
keep your profile alive a linkedin profile should be a living breathing document that
clearly represents what makes you unique and worth hiring not a static set and forget online resume.
One way to keep your profile alive: regularly post or share updates on topics related to your field. just as you would share updates on facebook posting long form content such as linkedin blog posts is another great way to catch a recruiter's eye.
You can also share thought leadership advice insights on the day's top stories or industry trends to reinforce your knowledge and your experience which will help position you as the ideal candidate in the chosen field.
Get visual many people and certainly recruiters respond well to visual content so whenever
possible make your Linkedin profile more visible.
how to have a professional looking profile picture and also your background image
but there's more you can do have you won awards or do you have impressive degrees or certifications?
Great! Post photos of them on your profile rather than just simply listing them in text
if you're giving a well-received presentation post it on skillshare which is owned by linkedin and add it to your linkedin profile if you have appeared or made an interesting video post that to your Linkedin profile too.
Speaking of which, making a video resume can work miracles. Think of linkedin as a search engine Linkedin is as much as a search engine as Google but one focused on finding professionals recruiters companies and jobs just use it to search for recruiters in your industry.
Example: if you're in advertising or you want a job in advertising you might do a search
on advertising recruiters recruiters also search for candidates using keywords
so it's important to build out your profile with relevant keywords for which you want to be found.
on advertising recruiters recruiters also search for candidates using keywords
so it's important to build out your profile with relevant keywords for which you want to be found.
Make yourself accessible: one common mistake on linkedin is not making it clear how others can reach you via email or phone for instance Linkedin limits the number of emails it paid users can send and doesn't allow members of this free service to send in mails at all.
That's why it's important to list your email address and possibly also your phone number prominently in your profile such as in your summary definitely update your contact details
you can find it here on your profile, click it and then fill out your complete details.
you can find it here on your profile, click it and then fill out your complete details.
One important last tip never ever say you're looking for or seeking new opportunities
most experts agree that you should not mention your job search on your linkedin profile
especially if you're employed recruiters don't use terms like jobseeker in their searches.
So it makes no sense doing that Another reason: looking for a new
opportunity if you put that in your profile it can make you look a little bit desperate
So make yourself look interesting not desperate and you'll certainly find the right job.


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